Lipitor

Source: www.iht.com --- 38 days ago
Television ads for the world's top-selling drug, cholesterol fighter Lipitor, are back, six months after Pfizer Inc. pulled them amid charges its use of a celebrity doctor endorser who's never practiced medicine misled the public. ...

Source: seniorhealth.about.com --- 23 days ago
nformation about the medication Lipitor, used for lowering bad cholesterol levels in people with high cholesterol putting them at risk for heart disease and stroke. Lipitor is one of the most prescribed medications for seniors. ...

Source: www.fool.com --- 37 days ago
Direct-to-consumer ads have to walk a line. ...

Source: www.baltimoresun.com --- 37 days ago
TRENTON, N.J. Television ads for the world's top-selling drug, cholesterol fighter Lipitor, are back, six months after Pfizer Inc. pulled them amid accusations that its use of a celebrity doctor endorser who's never practiced medicine misled the public. This time, Pfizer is leaving out the celebrity. In the new ads, the endorser is a talent agent from the San Francisco area who tells viewers he started taking Pfizer's Lipitor after surviving a heart attack last year. The ads began running yesterday and will be part of an open-ended national campaign that also includes print ads in newspapers and magazines, said John Sage, head of Pfizer's marketing team for Lipitor. Pfizer had run frequent TV ads from late 2006 until then in which artificial heart inventor Dr. Robert Jarvik endorsed Lipitor, appearing to be giving medical advice. While he holds a medical degree, Jarvik never completed licensing requirements to practice medicine. Pfizer pulled the ads in February as Congress was investigating and news outlets were reporting on that conflict. ...

Source: www.palmbeachpost.com --- 20 days ago
Question: I have normal LDL cholesterol but low HDL, as low as 26. With diet and exercise, I can get my HDL to the mid-30s, which is not great. Lipitor lowered my LDL below 80, but sadly my HDL didn't budge. ...

Source: www.medicalnewstoday.com --- 21 days ago
Lipitor has been the top-selling drug in the world and has accounted for over $12 billion in annual sales. It has been prescribed to both men and women to lower cholesterol and reduce the risk of heart attack and stroke in patients with common risk factors for heart disease. However, a new study appearing in the Journal of Empirical Legal Studies was unable to find high quality clinical evidence documenting reduced heart attack risk for women in a primary prevention context. ...

Source: www.moreover.com --- 39 days ago
Datamonitor Sep 1 2008 11:53PM GMT ...

Source: www.omaha.com --- 21 days ago
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Source: www.healthcentral.com --- 36 days ago
People with diabetes, coronary heart disease, and chronic kidney disease benefit from having their cholesterol levels lowered aggressively with high doses of Lipitor, according to a Mayo Clinic report. ...

Source: pharmexec.findpharma.com --- 31 days ago
Celebrity spokesperson Dr. Jarvik has been replaced with a Regular Joe in the latest Lipitor DTC spots. Will the switch make a difference? ...

Source: www.newsinferno.com --- 37 days ago
Pfizer has launched a new TV ad campaign for Lipitor - one that does not feature a celebrity endorsement. Pfizer had come under a great deal of criticism for TV spots that featured artificial heart pioneer Robert Jarvik. Critics said that in the ads it appeared that Dr. Jarvik - who is not a medical [...] ...

Source: www.fiercepharma.com --- 21 days ago
Should women stop using statins? A new study is taking issue with the efficacy--or lack thereof--of the cholesterol fighters when women are the ones using them. Analyzing a group of studies that looked at Pfizer's Lipitor and other statins, Cornell University researchers found that the drugs didn't prevent heart attacks in women with cardiovascular risks in any statistically significant way, although they did in men. Lipitor's label already points out a dearth of efficacy data in women, the researchers said. But Lipitor advertising typically doesn't. "Our findings indicate that each year, reasonably healthy women spend billions of dollars on drugs in the hope of preventing heart attacks, but that scientific evidence supporting their hope does not exist,” the authors concluded. The study wasn't published in a medical journal, but a law journal: the Journal of Empirical Legal Studies. In fact, Pfizer was sued back in 2006 by a class of women and seniors over the lack of outcomes data supporting their use of the drug. At press time we couldn't find out whether the suit has been resolved, but we'll update when we do. - read the Science Daily   article Related Articles: Office upholds Pfizer's Lipitor patent Pfizer wins key Lipitor ruling in UK court Pfizer's Lipitor ad returns, sans celebrity Ireland probes Lipitor patient's death Pfizer: New users likely to stick to Lipitor ...

Source: blog.pharmexec.com --- 32 days ago
The Wall Street Journal posted the full video of the new Lipitor television spot. It’s very similar to the old Dr. Jarvik ads, but without the celebrity spokesperson. Pharm Exec will have more on the campaign relaunch in Wednesday’s newsletter. addthis_url = 'http%3A%2F%2Fblog.pharmexec.com%2F2008%2F09%2F08%2Fpfizer-brings-back-Lipitor-ad-minus-jarvis%2F'; addthis_title = 'Pfizer+Brings+Back+Lipitor+Ad+Minus+Jarvis'; addthis_pub [...] ...

Source: www.bnd.com --- 36 days ago
Former Kansas City-area pharmacist Doug Albers has received five years' probation for selling fake or misbranded medication. ...

Source: www.commercialalert.org --- 38 days ago
Pfizer is set to resume promotion of its blockbuster heart drug Lipitor on television—this time without a celebrity endorsement or expert advice—after a half-year hiatus following claims of misleading advertisements featuring Robert Jarvik, the inventor of an artificial heart. ...

Source: www.bignewsnetwork.com --- 38 days ago
Pfizer Inc. resumes television ads today for the cholesterol pill Lipitor, the world's top-selling drug, after stopping commercials that featured the artificial-heart inventor Robert Jarvik amid a con... ...

Source: www.vindy.com --- 38 days ago
TRENTON, N.J. (AP) — Television ads for the world’s top-selling drug, cholesterol fighter Lipitor, ...

Source: myrxpill.com --- 28 days ago
Seek emergency aesculapian attention if you intend you experience used likewise much of this music. An overdose of Lipitor is not expected to bring on life-threatening symptoms. Lipitor missed dose Take the missed dose as soon as you remember. If it is almost time for the next dosage, skip the missed dosage and study only the next regularly [...] ...

Source: www.druginjuryblog.com --- 35 days ago
New ads for Pfizer’s cholesterol drug, Lipitor, have dropped any ringing celebrity endorsements. The new ads feature a man identified as John E., a Lipitor user since he suffered a heart attack at 57. This campaign differs drastically from its previous campaign which featured Robert Jarvick, the creator of an artificial heart. When it was revealed that [...] ...

Source: myrxpill.com --- 28 days ago
Get exigency medical help if you have any of these signs of an allergic reaction: nettle rash; difficulty respiration; swelling of your face, lips, natural language, or throat. Stop victimisation Lipitor and call your doctor at once if you take any of these unplayful side personal effects: * muscle pain, rawness, or weakness with pyrexia or [...] ...