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Source: news.yahoo.com --- 12 days ago
TechWeb - InformationWeek - The company has created an Ad Platform for the iPhone that will let software developers offer rich media ads that are built into their applications. ... Source: www.news.com --- 3 days ago
In addition to now offering full-length streaming songs on its site, the music social network has also surpassed 30 million users. ... Source: www.moreover.com --- 10 days ago
NEW YORK (Business Wire) -- AOL today announced that Gannett Co., Inc., has selected ADTECH to be its online Ad serving provider. ADTECH is part of Platform-A, http://www.Platform-a.com, AOL's digital advertising business. ... Source: www.moreover.com --- 23 days ago
New York-Peer39, an online advertising company, announced the launch of SemanticMatch, an online advertising Platform that uses natural language processing to deliver targeted advertising. ... Source: www.moreover.com --- 18 hours ago
iLike, the leading social music discovery service, now has more than 30 million registered users. ... Source: www.techcrunch.com --- 2 days ago
iLike, the music service with a massive following on Facebook and increasing popularity elsewhere, has introduced full-song playback on its flagship site, iLike.com. Through its partnership with music subscription service Rhapsody, the site will be offering over 5 million songs from all of the major labels and a variety of indie artists, too. [...] ... Source: www.techcrunch.com --- 5 days ago
The current iPhone App Store revenue share model - a 70/30 split for the sale of apps, generally in the $0.99-$9.99 range - doesn’t exactly reward developers for producing addictive games. Greystripe, an advertising network for mobile games, has stepped in to compensate developers for every time their games are played, not just for [...] ... Source: www.pcmag.com --- 2 days ago
Social music discovery service iLike has reached the 30 million registered users mark and to celebrate, the site is adding an Ad Platform for concert promoters, full-song playback through Rhapsody, and a music syndication initiative for third-party developers. ...
Source: gizmodo.com --- 13 days ago
There are already a ton of free apps in the store (134 to be exact), but Ad startup Medialets is hoping to increase that number by providing a Platform-wide Ad network so developers can easily launch... ... Source: www.prweb.com --- 10 days ago
AOL today announced that Gannett Co., Inc., has selected ADTECH to be its online Ad serving provider. ADTECH is part of Platform-A, http://www.Platform-a.com , AOL’s digital advertising business. By striking a relationship with one of the nation’s leading online media companies, ADTECH is significantly expanding in the U.S. market. ADTECH has been an established Ad serving leader in Europe for the past ten years. (PRWeb Jul 13, 2008) Read the full story at http://www.prweb.com/releases/adtech/gannett/prweb1103154.htm ... Source: www.prweb.com --- 20 hours ago
AOL’s Platform-A announced that it will offer Goowy’s widget creation and management services as part of its widget distribution offering for advertisers. Goowy enables the creation, syndication and measurement of widget-based campaigns as a free, value-added service across Platform-A’s properties and networks. Platform-A, www.Platform-a.com , is AOL’s digital advertising business. Goowy forms part of AOL's People Networks business and was acquired by AOL in February 2008. (PRWeb Jul 23, 2008) Read the full story at http://www.prweb.com/releases/Platform/widget/prweb1137474.htm ... Source: www.eweek.com --- 18 days ago
Yahoo's new Ad management Platform is intended to help the company reposition itself among advertisers. ... ... Source: www.webpronews.com --- 7 days ago
Google and subsidiary DoubleClick believe the Ad-buying process is too complicated and slow. As such, DoubleClick announced this morning a new electronic proposal exchange Platform for its publisher and agency customers. read more ... Source: www.webpronews.com --- 2 days ago
Music Web site iLike has introduced new features, including full song playback and a self-serve advertising Platform. read more ...
Source: www.adotas.com --- 21 days ago
ADOTAS – New Motion, doing business as Atrinsic, an online media and mobile entertainment company, announced that it acquired the assets of Ringtone.com, a mobile entertainment destination. Ringtone.com receives about 1,000 signups a day. Based on existing subscribers and historical retention rates, Ringtone.com will generate a higher return on the company’s marketing investments than if it had organically acquired the customers during fiscal year 2008, Atrinsic said. That coupled with the company’s plan to slash its customer acquisition budget, Ringtone.com is projected to generate $145 million to $160 million in revenue with adjusted EBITDA of $15 million to $20 million, Atrinsic [...] ... Source: www.moreover.com --- 10 days ago
Street Insider Jul 14 2008 4:39AM GMT ...
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comScore has released the top 50 Ad networks and top 50 web properties for June 2008. In Ad networks, AOL's Platform-A takes the top spot, reaching 90% of American internet users. Yahoo comes in second, reaching 83% and Google comes in third with 81%. Here's the full list: In web properties, Google leads the pack 140.2 million unique visitors, but Yahoo comes in a very close second at 140.1 million. This past April, Google's sites beat Yahoo's properties for the first time . Microsoft trails in third with 119 million. AOL is in 4th with 110 million and Fox Interactive rounds out the top 5 with 85 million. Here's the chart: ...
Glam Media , the self-described distributed media network that sits atop the women-centric market of the Web, with either a whole or partial role in over 600 websites and blogs, is expanding its sights yet again this year, just weeks after it introduced a new advertisement marketplace called GlamX Ad Exchange . Today the company unveiled its very own application Platform. It is dubbed, simply enough, Glam Application Platform . Glam is inviting publishers, developers, and advertisers alike to exercise the Platform, which it has code-named “Atako” and currently has positioned as a private beta. The company believes the strength of the release resides at its core, where an open-source design has been implemented. (Said to be based on the Google Gadget spec, the Platform may also take advantage of OpenSocial and OpenID .) The Glam Application Platform also arrives with levers to monetize developments easily, with or without advertisements. If application creators wish to go without marketing, developments may be distributed freely, as they would ordinarily, or through direct payments. Any applications borne of the Glam Application Platform will be delivered through a system called the Glam Apps Store. Whether or not Glam has taken cue from Apple’s own App Store initiative, whose design was first publicly introduced earlier this year, Glam is no doubt employing the concept to further its mission to tap its increasingly valuable conten ...
iLike , the music discovery service with a number of popular applications across social networks, has announced that it will now offer full track streaming through a partnership with Rhapsody. That means that users of iLike’s applications on Facebook, MySpace, Bebo, and hi5 will now be able to listen to complete tracks, as opposed to the 30 second samples offered previously. Users can listen to up to 25 free tracks per month, at which point they can either subscribe to Rhapsody or will be reverted back to the samples. The deal also has an interesting business model for artists – they earn revenue each time their music is played. Hadi Partovi, President of iLike, told me in a conversation last week that “in the past, music social networks have been a promotional vehicle [for artists], but now it’s also a way to help fund the music industry through our deal with Rhapsody.” Competitor Last.fm rolled out a similar program earlier this month, dubbed the Artist Royalty Program . In addition to free streaming, iLike, which now claims 30 million users, has announced a new advertising Platform for concert promoters. The self-service Platform allows advertisers to target music fans based on their tastes, what events their friends are attending, and location. Promoters can include multimedia in their ads, such as tracks and videos. Finally, iLike has also announced that they plan to launch a developer Platform later this year. The Platform w ...