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FeedRank: 5/10  5/10  Good  ---  www.paidcontent.org
paidContent.org:The Economics of Content ...

 

 
Thursday, July 24, 2008 --- 36 days ago
As managing editor of TMZ.com, Harvey Levin can be a celeb's best friend or worst nightmare—not that he's trying to be either. That's coming through loud and clear in our second keynote Q&A of the afternoon here at EconCeleb. Interviewer Charlie Koones , former president and publisher of Variety and former board member of our parent company ContentNext Media, put it bluntly from the start when he asked: "It seems like you one day said, 'Screw it. I'm not playing that game. Is that an accurate portrayal?" Levin was just as blunt: "Yes." He explained the thinking behind the WB-AOL ( NYSE: TWX ) joint venture that borrows some of its psychology from his previous show Celebrity Justice : "If a publicist was pissed at a celebrity show, they could get the story pulled by saying you're never going to get on again if you run this story. ... (I decided) we can do an honest show and not be beholden to anybody. We're going to be really honest and tell real stories. ... It's not as if we don't work with publicists. We do. We tell them 'work with us once and if we screw with you never work with us again . Try us once and if we're fair with you, try us again." Put another way: "We don't want to be a red carpet." -- The agencies : Rafat told Levin and attendees during Q&A that we're missing the big agencies from today's lineup because they said they didn't want to appear with TMZ. That doesn't stop them from cooperating with TMZ, though, at leas ...




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