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FeedRank: 7/10  7/10  Very Good  ---  blog.wired.com
Death to videogame marketing spin. ...

 

 
Tuesday, July 08, 2008 --- 60 days ago
An upcoming WiiWare game based on that most hallowed and cherished of American pastimes -- beer pong -- has raised the ire of Connecticut attorney general Richard Blumenthal. "The video game rating board is under the influence -- rating frat party video drinking games suitable for minors," Blumenthal's office said in a press release sent to GamePolitics. Alcohol use as depicted in a game of beer pong is only enough to garner a game a Teen rating. But even this is no longer included in the game: The publisher, JV Games, has actually pulled the alcoholic content , renaming the game Pong Toss . It's apparently been re-rated with an E. In response to Blumenthal's comments, Entertainment Software Ratings Board Eliot Mizrachi said in a statement: " Pong Toss involves nothing more than players tossing virtual ping-pong balls into plastic cups, which hardly qualifies it for our most restrictive rating of AO (Adults Only 18+)." And ESRB president Patricia Vance went even further in a letter to Blumenthal, noting the demonstrable fact that calling for public scrutiny of games that nobody would ever actually buy anyways is only going to make more people buy them : "Our concern is that a greater number of consumers (including the age group about which you are most concerned) will be made aware of this game and resolve to play it as a result of publicized statements of advocacy groups and others. Ironically, this is likely to result in more rather t ...




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