A fresh update on the huge and masterful viral marketing campaign for The Dark Knight that has fans in a tizzy, from our woman on the scene, Katrina Lehto. You can get in on the action now! Here are all her prior reports . In the meantime, get all your Dark Knight needs right here . It looks like the Joker has done a decent job of summing everything up for us so far - Whysoserious.com . The big things are all here. I appreciate how all of the links to all of the sites are listed. Also, he's been really busy. It only makes sense as we're just over two weeks from the movie coming out. I've got my ticket and I'm so excited. I can't wait. Helping to tide me over, however, are continuing games. Today, all of the players with cellphones received this message "Wake up, clown! You have *one hour* to reply to be a part of today's fun. /operator". This lead to whysoserious.com/operator . There is a site that shows a poorly lit stage and five metal weights attached to chains, suspended from the ceiling. There is a field at the bottom for submissions. Once the hour deadline was up, there was another message sent out linking each participant with a partner. It turns out that this becomes a huge game of Operator with each participant getting a word and a number to call for the next person. The five end words were: Smoke, Fire, Pilot, Fun and Slaughter. These are the clues leading to the next site. All of these words can have 'house' added to the end ...
Anytime
A fresh update on the huge and masterful viral marketing campaign for The Dark Knight that has fans in a tizzy, from our woman on the scene, Katrina Lehto. You can get in on the action now! Here are all her prior reports . In the meantime, get all your Dark Knight needs right here . It looks like the Joker has done a decent job of summing everything up for us so far - Whysoserious.com . The big things are all here. I appreciate how all of the links to all of the sites are listed. Also, he's been really busy. It only makes sense as we're just over two weeks from the movie coming out. I've got my ticket and I'm so excited. I can't wait. Helping to tide me over, however, are continuing games. Today, all of the players with cellphones received this message "Wake up, clown! You have *one hour* to reply to be a part of today's fun. /operator". This lead to whysoserious.com/operator . There is a site that shows a poorly lit stage and five metal weights attached to chains, suspended from the ceiling. There is a field at the bottom for submissions. Once the hour deadline was up, there was another message sent out linking each participant with a partner. It turns out that this becomes a huge game of Operator with each participant getting a word and a number to call for the next person. The five end words were: Smoke, Fire, Pilot, Fun and Slaughter. These are the clues leading to the next site. All of these words can have 'house' added to the end ...