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FeedRank: 5/10  5/10  Good  ---  activerain.com
Latest blog entries by ActiveRain users ...

 

 
Saturday, June 07, 2008 --- 83 days ago
by Rich Schiffer , e-PRO (This article is part of a training series presented for real estate professionals, whether new to the industry or experienced, to help them discover, understand, and benefit from the tools that are available on-line.  For access to the full series, join the ActiveRain Technology Toolkit Training  group.  If you have not yet joined the ActiveRain Real Estate Network, you may do so here .) This training series intends to help real estate agents understand the tools available on-line to help them market their business using cost-effective methods, to increase the return on investment (ROI) of marketing budgets.  This particular article contains an introduction to several online services that can help a real estate agent follow-up with and provide additional value to their clients and prospects, at minimal or even no cost to the agent.    Read on for details... A successful follow-up campaign will target your audience with a message that is relevant to their needs.  Many top-producing agents utilize an e-mail "drip" campaign to keep in contact with their clients and prospective clients.   Think of a dripping faucet...steady...regular...a contstant reminder to call the plumber.  The concept is similar -- using email, you steadily, regularly, leak little bits of information to your contacts, constantly reminding them to call you when they (or their family and friends!) need a real estate professional. " Statistics s ...




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