Filed under: Kids 5-7 , Kids 8-11 , Teens & tweens , Media We love book order day at our house. Because we're heavy library users, and because we already have a large book collection, we rarely spend money on books. But my kids love to flip through the flimsy pages, oohing and ahhing over the offerings, and if there's an especially good deal or a classic we don't own, we'll order it. But when school children everywhere get their future Scholastic book orders, something will be missing... Bratz. Scholastic recently announced that they will no longer be selling Bratz products in their book orders or school fairs. The ban comes following an email campaign launched by consumer group Campaign for a Commercial Free Childhood, who claims to have barraged the company with 5,000 emails. Scholastic, however, is mum on whether CCFC's efforts had something to do with them dropping the passionate-for-fashion dolls. Initially, Scholastic claimed that the books were necessary for reluctant readers, but the CCFC shot back that the computer games and "design your own purse" Bratz products Scholastic hawked at their fairs were hardly literature. A lot of girls love fashion, my own included, but there are better, less-sexualized, more appropriate toys out there for fashion-forward girls than Bratz. I applaud this decision, but it's sure to be controversial. What do you think? Did Scholastic do the right thing? Permalink | Email this | Comments ...
Anytime
Filed under: Kids 5-7 , Kids 8-11 , Teens & tweens , Media We love book order day at our house. Because we're heavy library users, and because we already have a large book collection, we rarely spend money on books. But my kids love to flip through the flimsy pages, oohing and ahhing over the offerings, and if there's an especially good deal or a classic we don't own, we'll order it. But when school children everywhere get their future Scholastic book orders, something will be missing... Bratz. Scholastic recently announced that they will no longer be selling Bratz products in their book orders or school fairs. The ban comes following an email campaign launched by consumer group Campaign for a Commercial Free Childhood, who claims to have barraged the company with 5,000 emails. Scholastic, however, is mum on whether CCFC's efforts had something to do with them dropping the passionate-for-fashion dolls. Initially, Scholastic claimed that the books were necessary for reluctant readers, but the CCFC shot back that the computer games and "design your own purse" Bratz products Scholastic hawked at their fairs were hardly literature. A lot of girls love fashion, my own included, but there are better, less-sexualized, more appropriate toys out there for fashion-forward girls than Bratz. I applaud this decision, but it's sure to be controversial. What do you think? Did Scholastic do the right thing? Permalink | Email this | Comments ...