There have been some major missed opportunities in our industry; decisions that must haunt those involved. Arguably the biggest faux pas of our industry came in 1999, when Excite had the opportunity to buy Google for $1 million and refused. In today's SEM Crossfire column, " Yahoo Rejects Microsoft: Worst Decision Ever? ," Frank Watson wonders if Yahoo's turn-down of Microsoft's offer could trump it?
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Anytime
