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 5/10 Good --- techblog.dallasnews.com http://techblog.dallasnews.com/index.xml
Sunday, June 15, 2008 --- 76 days ago http://techblog.dallasnews.com/archives/2008/06/orbitz-to-refund-the-differenc.h
 Image via Wikipedia Orbitz customers may soon be getting some unexpected checks in the mail. Under the terms of a new policy, any customer who books a flight on Orbitz will automatically get a refund check whenever another Orbitz customer books a cheaper seat in the same cabin for that same flight. The company will cut a check that covers differences as small as $5 and as large as $250 and mail them about a month after the flight in question. Because flight prices tend to rise as travel dates near -- and because few people book the exact same flights for a round-trip ticket -- Obitz doesn't expect to be sending money to every company, but according to the Wall Street Journal , the company does expect to cut thousands of checks per month. The program's marketing thrust aims to counter consumer angst over buying an airline ticket knowing the price may fall. "You talk to consumers -- they hate this," said Mr. Barnhart. Many airlines already offer refunds if consumers find a lower fare after purchase, but customers are required to do the legwork. A handful of Web sites have appeared that address similar consumer complaints. Yapta Inc.'s site tracks airfare changes and alerts buyers when they are eligible for a refund. But travelers either have to call the airline and fight for their money or pay Yapta.com $15 to call for them. I'm curious how well the program will work. I can't see myself ignoring the best deal on purchase day to book ... |
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