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 4/10 Good --- www.bloggingbuyouts.com http://feeds.feedburner.com/Bloggingbuyouts
Wednesday, July 16, 2008 --- 45 days ago http://feeds.feedburner.com/~r/Bloggingbuyouts/~3/336360523/
| Filed under: Activist investing When you look at the work of 13-D wielding activist investors, you usually find the following demands repeating themselves over and over: Try to sell the company to a private equity firm or strategic buyer. Buy back stock and/or pay a dividend. Get rid of the current management and/or board of directors. The frequency of these requests has given many activists a reputation -- in my opinion largely undeserved -- as short-term oriented paper shufflers looking to pump up the stock price and move on. Then there's Nelson Peltz, who focuses on that governance-oriented stuff too but is also unique in that he makes very specific comments about marketing: Wendy's isn't playing up its freshness in its advertising, Heinz's ketchup packets weren't good, Tiffany's was too focused on gifts, etc. This fascinating piece in Fortune looks at the investment methodology of this restaurant and branding expert. Unfortunately, Mr. Peltz's publicly-traded company, Triarc (NYSE: TRY ), has been a poor performer of late. But if you're sold on his ideas, it just might be a good time to take a look. Read | Permalink | Email this | Linking Blogs | Comments ... |
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