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FeedRank: 6/10  6/10  Very Good  ---  feedproxy.google.com
Daily fashion news with coverage of runway shows, trends, designers, models, and fashion magazines and media. Reported by New York Magazine. ...

 

 
Tuesday, July 08, 2008 --- 43 days ago
Mario Testino Photo: Getty Images When you're as big as Mario Testino, you don't have to worry about getting gigs. After all, the Peruvian photographer shoots for almost every issue of American Vogue and lensed ad campaigns for Tom Ford, Michael Kors , Burberry , and many more. So in the diary he wrote chronicling his jet-setting life from the end of May to mid-June for the Independent , he's not afraid to suggest Vogue is a bit bland and Toni Garrn 's Calvin Klein campaign was less than stellar. He also says the best models come out of London and explains why Agyness Deyn was left out of the fall Burberry campaign. Some highlights: He has a method to ensure his work for American Vogue is mass market. Most of my work is for American Vogue. I shoot for it almost every issue. This is a magazine that sells 1.2m copies and is probably read by 3m. Its reach is so wide you have to be quite easily understood. Whereas British Vogue's aesthetics are different. You can't give them work that's too bland. It's got to have a certain humour; a certain fun. And my photography is always about finding the common ground. Me, I'm a democrat. I like to believe that of the 10 people at a shoot, from the manicurist to the hairdresser to the make-up artist to the model … if everybody likes something I get the idea that by the time the photos come out everybody will like it. If only three people like it then by the time it gets to the press, the same per ...




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