I walked into PR firm Jack + Bill's loft, and it was almost too much to handle. Loud dancy music blasted from the speakers, blinding sunlight streamed in through the expansive windows, and everyone else was dressed and coiffed to the nines. The only thing that kept me was the thought of Penn. I went on a tip from the PR company: they told me that Penn Badgley , Dan Humphrey from Gossip Girl (duh), would be coming at seven to support his mom as she tried out for PR representation for her jewelry line Badgley/Sneed Designs. Penn, they said, would be happy to give interviews. There was no way I was going to pass up an opportunity to meet one of the Gossip Girl kids. The show gets notoriously mediocre ratings, but I feel like almost everyone I know watches it -- the opposite of Two and a Half Men . And a solid chunk of the appeal of the Gossip Girl lies in the sense that the actors on the show really are their characters; they seem to feud and date each other off screen as on, with Gawker filling in for the eponymous blog. I went up to the front desk and was directed to sit and wait for Penn to arrive. I inspected my surroundings. It was the middle of the casting call; all around me were aspiring models, fashion designers and stylists. They were there to make an impression, and for the most part, they succeeded. I spotted sequined boots, thick eyeliner, a rainbow sweater ... and that was just the men. The stunning view of Jersey City ...