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Thursday, July 31, 2008 --- 29 days ago
by Jennifer Laycock It's been said the devil is in the details. Unfortunately, I'm not really a details kind of person. I'd like to write it off and say my mental energy goes into creativity; but the truth is, I'm just really forgetful. It's why we have insanely organized people like Rachel and Vickie on staff to keep us organized. That's why yesterday's Columbus Tweetup served as a great reminder of one of the common mistakes small businesses make when it comes to social media. They forget to bring their business cards to the party. Yesterday was the second organized Tweet-up in Columbus . (If you aren't familiar with Tweet-ups, they're basically a gathering of Twitter users from a specific city for networking and general merriment.) We'd had our first Tweet-up last month, gathering together about 24 people, most of whom I'd already met. This month, we doubled in size. Fifty-six people showed up yesterday to a great lunch hosted by Baja Sol (which by the way has super yummy salsa). Unfortunately, I realized about ten minutes before I got there that I hadn't grabbed a stack of business cards to bring with me. Doh. I called Rachel up and asked her to bring extras of hers so I at least had something to hand out, but I kicked myself repeatedly over the fact that I was now too far from home to turn around and go get them. Then I asked myself why I keep forgetting to restock my purse with a fresh supply each time I come home. Since I' ...




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