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 4/10 Good --- feeds.portfolio.com http://feeds.portfolio.com/portfolio/dailybrief
| A smart take on the day's business headlines with insightful commentary and a sense of humor. ... |
Tuesday, May 13, 2008 --- 74 days ago http://www.portfolio.com/views/blogs/daily-brief/2008/05/12/deep-in-the-valley-d
| Sarah Lacey, a columnist for BusinessWeek , has spent the past several years covering Silicon Valley for insight into the world of web 2.0 startups. Her book, Once You're Lucky, Twice You're Good: The Rebirth of Silicon Valley and the Rise of Web 2.0 , which comes out tomorrow, tries to get deep inside the minds of the Valley's new entrepreneurs hammering away at dot-com dreams.
Portfolio.com caught up with Lacey to get a sneak peek of what to expect.
Portfolio.com: How did you go manage to get the level of access that you needed to write this book?
Sarah Lacey: In covering venture capital for so long, I realized the way they are successful is they go based on person not company. So they pick really interesting entrepreneurs who they think will be so ridiculously determined that even if it sounds like the wrong idea, or even sounds like a bad idea, they will eventually work their way to a good idea.
Since it's so competitive to cover start-ups in Silicon Valley, I started really doing that. Every couple months or so I would try meet a couple of entrepreneurs and the ones that I thought were interesting, I'd try to spend a lot of time with and invest a lot of time in developing a the relationship.
With someone like [Netscape founder] Marc Andreessen, who's really untrusting, and really hard to get a relationship with, I spent about three years building trust with him never knowing what it was going to tur ... |
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