Credit Suisse offers deep insight on General Mills (GIS): Last year's launch of the Curves cereal line has been only moderately successful at 0.2% market share (about $15M in sales). We liked the taste of the new Fruit and Nut Crunch variety of Curves , but the brand may be having a hard time competing against Special K. See Also: My Life At Bear Stearns: Not Just Sitting Around Waiting To Get Fired! ( BSC ) ...
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Credit Suisse offers deep insight on General Mills (GIS): Last year's launch of the Curves cereal line has been only moderately successful at 0.2% market share (about $15M in sales). We liked the taste of the new Fruit and Nut Crunch variety of Curves , but the brand may be having a hard time competing against Special K. See Also: My Life At Bear Stearns: Not Just Sitting Around Waiting To Get Fired! ( BSC ) ...