Connecting Game Players to Build a Sense of Loyalty - NYT > Media & Advertising

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Connecting Game Players to Build a Sense of Loyalty

Thursday, May 15, 2008 --- 70 days ago

http://www.nytimes.com/2008/05/15/arts/television/15disn.html?partner=rssnyt&emc

On Thursday, Disney’s video game division will open an online service and social network meant to connect players of Disney games across North America. ...

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