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 3/10 Fair --- www.prnewsnow.com http://www.prnewsnow.com/firebase_xml/xml_feed.php?cat=Advertising And Marketing
| Advertising And Marketing News for the reader looking for industry specfic News and information over 400 News feeds to choose from. ... |
Saturday, June 14, 2008 --- 77 days ago http://www.prnewsnow.com/Public_Release/Advertising%20And%20Marketing/211697.htm
| (Advertising And Marketing News and Information) Smaato Inc a pioneering provider for inapplication mobile advertising solutions and Ad Infuse a leader in delivering highly personalized mobile ad experiences today announced a new strategic partnership to provide advertisers publishers and operators broad inapplication advertising solutions With the connection between Ad Infuses adInMotion platform and the SOMA Smaato Open Mobile Advertising platform Ad Infuse and Smaato will enhance their reach in the growing downloadable mobile advertising business throughout US and in European markets Earlier this year both companies announced iPhone advertising solutions which are enhanced by this new partnership Ad Infuses multiformat iPhone advertising solution will be integrated with Smaatos iSOMA inapplication mobile advertising platform for iPhone SDK developers providing broader reach for advertisers and new monetization opportunities for content providers and application developersWe see great potential in a partnership with Smaato with their SOMA platform Their inapplication advertising focus and expertise help us to enhance our offering and extend our reach beyond the mobile web said Brian Cowley CEO of AdInfuse We see demand for this type of inventory from our discussions with partners in the mobile space such as international operators Reaching a high fill rate with quality partners and brands is key to our mobile developers and publisher ... |
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